Client: Paravel

Brand Identity, Brand Strategy, Art Direction


Brand identity, brand system, strategy, copywriting, website art direction, and brand guidelines for Paravel. Luggage for explorers.

www.tourparavel.com







Created in collaboration with Jesse Johanning 
Packaging done by n-others, utilizing identity system
Campaign done by in-house Paravel team and Decade NY, informed by established Art Direction







Currently: Sr. AD @ NYT
Brooklyn, NY